Rihanna Close to Signing Million Dollar Deal with Major Shoe Company?

Photo Credit: Instagram
Photo Credit: Instagram

By: Amanda Anderson-Niles

While most are still anxiously waiting for pop starlet Rihanna to release another studio album, it appears the singer has been keeping busy also by expanding her mogul resume.

According to reports, she’s days away from finalizing a million dollar deal with Puma.

The New York Daily News writes:

Rihanna is close to inking a seven-figure deal to design sneakers and clothing for Puma, Confidenti@l has learned.

We’re told the sportswear giant is already building a team to work on the “lifestyle” line.

“She is going to have her own coordinator to go to at Puma who only handles her, and they’ll have a junior coordinator helping them,” said our insider. “The focus is shoes, but she will also be helping with pants and tops.”


The publication claims the deal is reportedly a little over a million dollars and Rih Rih hasn’t officially signed the contract as of yet.


  1. I hope the Keishas, and lesser knowns/also rans are paying attention. This is on you do “on your way to mogul status”! Take notes!!!!

  2. This is very smart move by Puma they are way behind in the sneaker game. I haven’t worn them in years I actually forgot about them. Rihanna has a lot of influence so this should be very marketable.

Leave a comment

Your email address will not be published. Required fields are marked *


Discover more from Urban Belle Magazine

Subscribe now to keep reading and get access to the full archive.

Continue reading